We help companies define new visions, realize fresh ideas, and create products and service experiences that are grounded in serving the needs of their customers.
We design extraordinary experiences.
Research
We gather relevant information, data, and insights about a particular subject, market, or problem. It includes conducting studies, analyzing trends, understanding consumer behavior, and evaluating competitors to comprehensively understand the landscape or solution.
- Customer Research
- Persona development
- Stakeholder interviews
- Heuristic analysis
- Competitive assessment
- UX audit & analysis
Strategy
Digital strategy and concepts are only meaningful if they can deliver real-world impact. We take a pragmatic view of turning ideas into reality and have the design and development capabilities to help you realize your strategic vision and deliver great customer experiences.
- Proto-personas
- Experience mapping
- Ecosystem mapping
- Information Architecture
- Content strategy
- UX design sprints
- UX training
- Strategic/visionary planning
- Organizational design
- Workshops
Implementation
This phase involves putting the formulated strategy into action. Resources, tools, and methodologies identified during the strategy phase are utilized to execute the plan. It includes designing campaigns, developing products, deploying marketing initiatives, or implementing changes based on the strategic plan.
- Visual design
- Product design & UX
- Prototyping (CSS/HTML)
- Copywriting
- Brand & identity
- Illustration
- Full stack development
- Front end engineering
- QA testing
- API integration
Measurement
After implementing the strategy, measuring its effectiveness and performance is crucial. Key metrics and KPIs are tracked and analyzed to assess the success or shortcomings of the implemented systems. This evaluation informs future decisions, allowing for adjustments and optimizations to improve outcomes.
- User testing
- Analytics
- Survey design
- A/B testing